Enhancing user experience through strategic updates.

Keyframe worked together with The Lighting Shoppe to update an outdated website, enhance visuals, and make structural improvements. A design overhaul aligned with the updated brand, improved calls to action, headers, and navigation for better user experience and to drive more sales.

How we helped

Digital Advertising
Creative Design
Web Development

To meet these goals, we initiated a major design overhaul to align with the client’s updated brand. This included reorganizing content presentation, updating calls to action, and creating more engaging headers. Additionally, we improved the navigation menu for enhanced user experience.

On the development front, we implemented inventory feed solutions, synchronized inventory with Google Merchant Center, added a custom badge promo tool for discounts, and integrated shipping and payment systems. We also created custom pricing groups for builders and other reseller customers to streamline pricing and ordering processes.

See more of our work


8:30am – 5:00pm

Two Locations:
4575 Blakie Road,
2nd Floor
London, ON N6L 1P8

250 Parkway Drive,
Suite 150
Lincolnshire, IL 60069
United States

888.731.0563 (USA/CANADA)
519.434.9059 (local)